On June 22, 2024, Publicis Groupe Philippines made its own bit in history by being a part of the 2024 Pride March, fighting for the equal rights of LGBTQIA+ members in a protest against discrimination and violence against the community.
Eighteen members of PGP went on to march alongside their fellow LGBTQIA+ Filipinos and traveled 4.5 kilometers of road alongside more than 100,000 other Pride attendees, the largest Pride March in Southeast Asia this year.
“I was so tired yesterday, and I realized that it was not just because of physical pagod [tiredness], but because, actually there were so many feelings as we were walking,” said Kat Gomez-Limchoc, Lead Culture Officer.
“I realized that we were a part of this age-old tradition of fighting for what is important for a huge number of people, so that really hit me when we were walking last Saturday, aside from the heat and the rain!”
Égalité, a Publicis Groupe is the business resource group for LGBTQIA+ members of the company and it was created in the Philippines to connect its community with allies, together promoting equality and inclusiveness in the workplace.
Recently, Publicis Groupe Philippines relaunched Égalité with Tina-agel Romero acting as the new Country Head. Tina previously held this position in 2017 when they first launched Égalité Philippines, but she had left hte organization and come back to do it again. Tina, who is a long-standing advocate for LGBTQIA+ rights, was also one of the conveners of Pride March this year.
